4-H, University of Illinois Extension
Recruiting that
digs deeper.
digs deeper.
Way beyond kids and cows.
Sure, that’s part of 4-H. But it’s also STEM and robotics, fashion design, college prep, and more. So we crafted the “Wow, so THAT’S 4-H!” campaign to reshape perceptions and boost recruitment. Energetic messaging and materials—including a recruitment toolkit—empower leaders, members, and volunteers to showcase 4-H's vast opportunities.
![Producing future scientists that's 4 h.](/static/portfolio/4-h/4-h_future_scientists_logo.webp)
Producing future scientists that's 4 h.
![Producing healthier youth that's 4 h.](/static/portfolio/4-h/4-h_healthier_youth_logo.webp)
Producing healthier youth that's 4 h.
![Producing engineering innovators that's 4 h.](/static/portfolio/4-h/4-h_engineering_innovators_logo.png)
Producing engineering innovators that's 4 h.
![Producing tomorrow's leaders that's 4 h.](/static/portfolio/4-h/4-h_tomorrows_leaders_logo.webp)
Producing tomorrow's leaders that's 4 h.
![A tri fold brochure with the words engage, innovate, and impact.](/static/portfolio/4-h/4-h_brochure.webp)
A tri fold brochure with the words engage, innovate, and impact.
![A set of banners with the words'make the world a better place'.](/static/portfolio/4-h/4-h_banner_trio.webp)
A set of banners with the words'make the world a better place'.
![The logo for healthy youth that's 4 - h.](/static/portfolio/4-h/4-h_healther_you_social_graphic.webp)
The logo for healthy youth that's 4 - h.
![Global citizens that's 4 h.](/static/portfolio/4-h/4-h_global_citizens_social_graphic.webp)
Global citizens that's 4 h.
![Civic contributors that's 4 h.](/static/portfolio/4-h/4-h_civic_contributors_social_graphic.webp)
Civic contributors that's 4 h.
![Future scientists that's 4 h.](/static/portfolio/4-h/4-h_future_scientists_social_graphic.webp)
Future scientists that's 4 h.
![Extraordinary leaders that's 4 h.](/static/portfolio/4-h/4-h_extraordinary_leaders_social_graphic.webp)
Extraordinary leaders that's 4 h.
![Engaged students that's 4 - h.](/static/portfolio/4-h/4-h_engaged_students_social_graphic.webp)
Engaged students that's 4 - h.
![Trained workforce that's 4 h.](/static/portfolio/4-h/4-h_trained_workforce_social_graphic.webp)
Trained workforce that's 4 h.
![Engineering innovators that's 4 h.](/static/portfolio/4-h/4-h_engineering_innovators_social_graphic.webp)
Engineering innovators that's 4 h.
![Environmental stewards that's 4 h.](/static/portfolio/4-h/4-h_environmental_stewards_social_graphic.webp)
Environmental stewards that's 4 h.
![A poster with the words'producer's healthier youth that's 4 h'.](/static/portfolio/4-h/4-h_healthier_you_graphic.webp)
A poster with the words'producer's healthier youth that's 4 h'.
![A poster with the words producing engaged students that that 4.](/static/portfolio/4-h/4-h_engaged_students_graphic.webp)
A poster with the words producing engaged students that that 4.
![A poster with the words producing global citizens that 4 h.](/static/portfolio/4-h/4-h_global_citizens_graphic.webp)
A poster with the words producing global citizens that 4 h.
![The cover of producing engineering innovators that's 4 h.](/static/portfolio/4-h/4-h_engineering_innovators_graphic.webp)
The cover of producing engineering innovators that's 4 h.
Fun, simple, streamlined. We ensure that consistent materials—colorful brochures, magnets, lawn signs, notebooks, and more—do all the work FOR recruiters.
![Chart your course adventures await.](/static/portfolio/4-h/4-h_chart_your_course_forest.webp)
Chart your course adventures await.
![Adventures await blaze your own trail.](/static/portfolio/4-h/4-h_adventures_await_yellow_forest.webp)
Adventures await blaze your own trail.
![Adventures await the universe is yours.](/static/portfolio/4-h/4-h_adventures_await_blue_moon.webp)
Adventures await the universe is yours.
![Adventures await start your journey.](/static/portfolio/4-h/4-h_adventures_await_purple_city.webp)
Adventures await start your journey.
![Adventures await reach your destination.](/static/portfolio/4-h/4-h_adventures_await_green_mountains.webp)
Adventures await reach your destination.
![A set of posters with the words'explore your own trail'.](/static/portfolio/4-h/4-h_buttons.webp)
A set of posters with the words'explore your own trail'.
![Adventures await return your destruction t-shirt.](/static/portfolio/4-h/4-h_adventures_await_black_shirt.webp)
Adventures await return your destruction t-shirt.
![Adventures await reclaim your destiny t-shirt.](/static/portfolio/4-h/4-h_adventures_await_green_shirt.webp)
Adventures await reclaim your destiny t-shirt.
![Four roll up banners with different colors.](/static/portfolio/4-h/4-h_banners.webp)
Four roll up banners with different colors.
![Caring communities adventures await.](/static/portfolio/4-h/4-h_buttons_caring_communities.webp)
Caring communities adventures await.
![Engaged students adventures await.](/static/portfolio/4-h/4-h_buttons_engaged_students.webp)
Engaged students adventures await.
![Engineering innovators adventures await.](/static/portfolio/4-h/4-h_buttons_engineering_innovators.webp)
Engineering innovators adventures await.
![Environmental stewards adventures await.](/static/portfolio/4-h/4-h_buttons_environmental_stewards.webp)
Environmental stewards adventures await.
![Extraordinary leaders adventures await.](/static/portfolio/4-h/4-h_buttons_extraordinary_leaders.webp)
Extraordinary leaders adventures await.
![Future scientist adventures await.](/static/portfolio/4-h/4-h_buttons_future_scientist.webp)
Future scientist adventures await.
![The logo for global citizens adventures await.](/static/portfolio/4-h/4-h_buttons_global_citizens.webp)
The logo for global citizens adventures await.
![Healthier youth adventures await.](/static/portfolio/4-h/4-h_buttons_healthier_youth.webp)
Healthier youth adventures await.
![Trained workforce adventures await.](/static/portfolio/4-h/4-h_buttons_trained_workforce.webp)
Trained workforce adventures await.
![Civic contributors adventures await.](/static/portfolio/4-h/4-h_buttons-civic_contributors.webp)
Civic contributors adventures await.